The shared power bank has been developing for more than three years. From the very beginning, the street electricity was hot, and by the end of 2017, many of the shared power bank industry closed down one after another. Since then, the shared power bank brands are mixed, and the franchise mode is different. Then the shared power bank Which is better?
When it comes to the quality of a shared power bank brand, it has to be considered from the four perspectives of the brand owner's operation model, the profit of the agent, the feedback from the merchants and the customer experience. Without any link, it is difficult to become a good shared charging. Treasure brand.
1. The operation mode of brand owners sharing power bank is the foundation of sustainable operation
At the end of 2017, a number of shared power banks announced their closure. The shared bicycle OFO in the sharing industry is one of the important examples. The business model is very important for a good sharing economy product. More than three years have shown that the sharing economy is not a lot of brainless. The distribution of goods depends on continuous financing and development to expand the market.
At present, Hellobike has become a dark horse in the shared bicycle industry. There are two main reasons. The first is that the return of the deposit that everyone is troubled by has been replaced by the credit system of Alipay Sesame Credit and WeChat Pay, and the deposit system is no longer an industry. development bottleneck. The second is that Hellobike has absorbed the quality of Mobike and the lightness of ofo, so it can develop steadily.
Take the shared charging treasure industry as an example, the shared charging treasures led by street electricity and small electricity have encountered many difficulties in the early development, such as mobile phone charging lines, and the first generation of street electricity products on the market are still old-fashioned. If you want to find a data cable that matches your mobile phone model, you have to look for it. The second-generation street power adopts three wires, including Huawei TYPE-C, Android Micro-usb and Apple Lightning data cable, and taking the STW shared power bank launched at the end of 2018 as an example, there is no transition product. The launch is a three-line design, polymer lithium battery and ABS fire-retardant material, so the current shared power bank brand is good or bad, choose The right brand is the foundation.
2. The profitable shared charging treasure brand of the agent is the source of good brand promotion
No matter how good a brand is, it also needs to rely on the contacts of entrepreneurs to develop publicity, and a good brand of shared power bank can allow agents to quickly repay the cost, instead of exaggerating the benefits of publicity, or setting a high threshold for agents to raise agency fees and franchise fees. Take STW shared power bank as an example, although it is a rising star, the product does not charge an agency franchise fee, and it can be an agent directly by taking the goods. The profit share is as high as 90%, and it can usually be recovered within 2 months. Such a product agent can quickly Only by repaying the capital and making profits in a cycle can tell the development and operation.
3. The feedback favorability of the merchants who choose to share the power bank brand is word of mouth
Shared charging treasures need to be placed in cooperation with merchants, which can bring traffic to the merchants, and can also improve the time spent by customers and the favorability of the store. Therefore, it is good for merchants to place approved shared charging treasures.
For example, like KTV, the reason why merchants choose it is to hope that customers can play for a longer time, then for a KTV with a shared power bank and a KTV without a shared power bank, the data survey found that the turnover difference is 15%, and the KTV with a shared power bank The average customer stay time is 1 hour and 15 minutes longer. Passenger flow is the main reason why merchants are willing to place shared power banks. In fact, customer charging benefits are secondary.
4. Only if the customer has a good experience will share the guarantee of the continuous profit of the power bank
For customers to use the power bank, the main demand is to fully charge the mobile phone. Basically, they don’t care too much about what kind of power bank is. The user has experience with the product’s feel, charging efficiency and borrowing and returning process. degree rating.
Take the STW shared power bank as an example, the size is similar to that of a mobile phone, it can be superimposed and charged, and there is no problem in charging three mobile phones at the same time, and for the design of three charging cables for one power bank, customers are also very satisfied. The reason why this can be done , because the product has been prepared for a long time in the early stage, from research to development and testing, and it has gone through nearly a year.
If you choose to join the shared power bank, you need to recognize the regular brand. If you want to consider joining, you might as well try the good brand of STW shared power bank. The policies are powerful, and the headquarters is fully supported. The data economy is waiting for you to join.